Robbclan Productions

Instructional Design Methodology

Course development is rooted in five steps: Task Analysis, Design, Development, Implementation, and Evaluation. Using the ADDIE method, one can take any job or task, break it down into subtasks, and still further into skills, knowledge, and attitudes required to perform those tasks. By using these methods, one can design a course that meets the needs of the delivery system and the student, develope a course that has the necessary content and voice to appeal to the student, and can be implemented in the necessary manner. Evaluation of the course should be continual through the entire process, and effectiveness can be outlined through measureable assessments.

Below are some examples of courses and course material that have been developed using this method. A more in-depth portfolio following this method can be viewed here.

Introduction to Excel 2011 for Mac

Project Duration: April 2012
Course Type: Online Distribution
Methodology: ADDIE Method
Course Objective: Provide an online course for Excel 2011 for Ma, which otherwise does not have enough demand for an inclass offering.

Developed the course material as adapted from the corresponding Excel 2010 Level 1 course, recorded voice over and screen shots, combined in Final Cut Pro X for editing

Introduction to Programming in C

Project Duration: February 2012 to Present
Course Type: Classroom Instruction with potential of Online Distribution
Methodology: ADDIE Method
Course Objective: Provide a foundation in the C programming language to continue on with Objective-C programming, and have skills to create utilities in C by the end of the course session.

Designed the courseware for Introduction to C Programming for those new to programming but interested in learning to develop Apps for iOS devices. Outlined the required topics based on need for Objective-C programming. Developed the courseware workbook in eBook (epub) form for easy distribution, while retaining a print version for those who wanted a printed copy.

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Macintosh OS X System Essentials

Project Duration: December 2011 to January 2012
Course Type: Classroom/Online Hybrid
Methodology: ADDIE Method
Course Objective: Prepare students for Macintosh system administration by providing Apple Certified Curriculum in class in a semester format, combined with online quizzes and tests for student assessment.

Took existing courseware from Apple Training materials designed for bootcamp instruction (8 hour days, 3 to 4 days in a row) and developed a course plan that spanned a 3 credit hour course. Developed assessment quizzes and exams for students. Coursework followed the stringent requirements of Apple Training and the University of Utah's School of Computing department. Assessment tools were a combination of short answer and multiple choice questions to be comparable to industry certification exams.

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OS X Lion Server Essentials Student Workbook: Contributor

Project Duration: August 2011 to October 2011
Course Type: Classroom
Methodology: ADDIE Method
Course Objective: Prepare students for Macintosh server administration. My contribution was Chapter 2 exercises, screenshots, and necessary class files.

Collaborated with the author, Arek Dreyer, in developing the exercises for Chapter 2 of the workbook. Worked with publishers at Peachpit Press and the author to finalize requirements for the course. Wrote exercises to challenge students on their skills, reinforce knowledge, and introduce related topics not covered in the lectures. Captured and formatted screenshots for critical steps. Worked with technical and copy editors to review contribution. Collaborated with author and Apple Training to produce an Education Class deployment plan for the Server Essentials course.

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Search Engine Marketing

Project Duration: October 2011 to November 2011
Course Type: Classroom or Online Distribution
Methodology: ADDIE Method
Course Objective: Build on Search Engine Optimization skills by focusing on Social Media, eMail communication, and channeling contacts into loyal customers.

Evaluated requirements of Search Engine Marketing needs by researching job postings and SEO sites focused on Search Engine Marketing. Outlined the course based on topic, relevancy to each other, and natural progression in experience. Developed course with a limited time frame in mind of 45 minute lecture, 15 minute exercise time, then lecture and exercise time for a duration of 7 hours. Implemented the course as an instructor-led classroom course, with plans to expand the course to online distribution. Online components would be comprised of 4 to 5 lectures of 4 to 7 minutes duration each, with exercises and quizzes that measure understanding of concepts.

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Search Engine Optmization

Project Duration: September 2011 to October 2011
Course Type: Classroom or Online Distribution
Methodology: ADDIE Method
Course Objective: Introduce Search Engine Optimization skills by focusing on Search Engine behaviors and goals, analysis, and site design that is friendly to Search Engine web spyders.

Evaluated requirements of Search Engine Optimization needs by researching job postings and SEO sites, and personal experiences while at eBay, Inc. and on a personal website. Outlined the course based on topic, relevancy to each other, and natural progression in experience. Developed course with a limited time frame in mind of 45 minute lecture, 15 minute exercise time, then lecture and exercise time for a duration of 7 hours. Implemented the course as an instructor-led classroom course, with plans to expand the course to online distribution. Online components would be comprised of 4 to 5 lectures of 4 to 7 minutes duration each, with exercises and quizzes that measure understanding of concepts.

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